At GCC we are committed to creating products that not only celebrate our unique South Pacific island heritage but also pay tribute to the environment.

In South Pacific societies, the interconnectedness of human beings and their physical environment is strongly established. Both economic and spiritual value is placed on our environment. Our environment, just like our traditional designs, is an important part of our identity.

One example of our commitment to the environment is our understanding of the importance of mangroves as a natural seawall. Mangroves are highly effective in protecting the land and preventing coastal erosion, surpassing the capabilities of manmade seawalls. 

By preserving and promoting mangroves, we aim to enhance the resilience of our communities against future natural disasters and the impacts of climate change.

These initiatives not only contribute to building a more sustainable futures but also enhance the productivity of our environment. 

To date, together with Mangroves for Fiji / Projects Abroad we have planted over 14,500 mangrove propagules in Fiji!